Shrink Sleeves
The ability to create a 360 degree graphic for consumer packaging has revolutionized the label industry. The packaging industry has rapidly embraced the shrink sleeve as the product of choice and the advent of digital printing has made short run production a reality.
Drew & Rogers can help design your next label and let you avoid the pitfalls that often befall first time shrink sleeve designers. Sleeves for bottles with high distortion areas, like wine bottles for instance, require very complex artwork and often require specialty high shrink films or oriented films.
Drew & Rogers can also supply custom digitally printed shrink sleeves in small quantities for prototypes. We can supply digital shrink films for containers up to 30” around. If your business is investigating new product branding options or preparing for a product presentation, consider our shrink sleeve prototype program. Let us help you, from design to prototype, to production. We even can have the sleeves applied to your container!
Shrink Sleeve Label Markets
Food and Dairy
Shrink Sleeves are a flexible decoration medium for shaped containers made of practically any materials. It permits a 360° decoration from top to bottom.
A great on-shelf impact for your brand with a visual and premium decoration.
Benefits:
- Great graphic billboard appearance
- Numerous special print features available
- Scratch Resistant due to reverse print
- Suitable for unusual container shapes
- Ideal for multipacks and 1+1 promotions or product sampling
- Tamper evidence functionality
- Instant UV protection with certain films
Beverage
360° graphics with brilliant printing quality while achieving the highest on-shelf impact for your brand.
Benefits of Shrink Sleeves:
- PREMIUM LOOK underlines product quality
- FLEXIBLE: decoration fits many bottle and container shapes
- RESISTANT: to scuffing and humidity
- PROTECTIVE: shield surface of a container and provide UV protection using certain films
- No color migration
- Multitude of films available to create maximum eye appeal and tactile response
Wine and Spirits
Shrink sleeves allow marketers viewing flexibility concerning the contents of a bottle or container. Some products speak for themselves but some products aren’t naturally attractive making sleeves a natural marketing solution. Unconventional bottle shapes grab consumer attention, communicate the brand’s specialty and trigger additional purchases.
Exquisite looks can be achieved by using creative design combined with tactile effects. Shrink Sleeves can adapt to the most difficult shapes. Perfect distortion is guaranteed, even with challenging designs.
Benefits of Shrink Sleeves:
- PREMIUM LOOK underlines product quality
- FLEXIBLE: Fits most containers
- RESISTANT to scuffing and humidity
- UV PROTECTIVE: Certain films will shield surface of product
- Color Fidelity: no color migration
Beauty and Personal Care
The Shrink Sleeve is an optimum solution to meet unique requirements of the Beauty & Personal Care industry.
- Achieve the highest shelf impact for your brand appeal with the optimum solution in visual, sensual and premium decoration.
- Premium printing quality using Digital, Flexographic, Offset or Gravure printing technologies
- Product tampering is a retail problem and shrink sleeves are helpful in eliminating product tampering and grazing in stores. Protect your customers, your brand, and your reputation with tamper evident seals.
- Shrink Sleeve are ideal for multipacks and other promotional options such as scratch-off pads, inkjet coding or integrated collectable stickers. The sleeve becomes an integral part of your marketing concept.
- Exception graphic appeal can be achieved by using graphic design combined with tactile effects.
Contract Packaging
The Shrink Sleeve is an optimum solution to meet unique requirements of the contract packaging industry.
- Achieve the highest on-shelf impact for your customer’s brand with the optimum solution in visual and premium decoration.
- Premium printing quality using Digital, Flexographic, Offset or Gravure printing technologies
- Shrink films offer your customers protection from product tampering a major a retail problem and shrink sleeves are helpful in eliminating grazing in stores as well. Protect your customers, your brand, and their reputation with tamper evident seals.
- Shrink Sleeve are ideal for multipacks and other promotional options such as scratch-off pads, inkjet coding or integrated collectable stickers. The sleeve becomes an integral part of a contract packager’s marketing offerings.
- Exception graphic appeal can be achieved by using graphic design combined with tactile effects.
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